Outreach, Outputs, Promoting CPO and the CPA

Go to content







Outreach, Outputs and Promoting Group







This is made up of several working groups. This list is not exhaustive and can be added to as needs dictate.
Group
Chair
Board Members
Non Board
    Outreach Communications - PR, Website, Linked in, Twitter content
    • This is about content, which can/should be shared across the CPA and beyond
    • Outputs for members –v- Output for others - There’s overlap on outputs for these two groups
    • How to promote the importance of CPO work. Can we/should we copy the IRWA video programmes?
    • The innate and core messages
    • Videos, PowerPoints
    • Engagement with professions to do joint marketing
    • 3-4 people from group to have access to twitter account
    • Raise profile of CPO and Land Assembly as an enabling skill. Be involved in major projects and regeneration
    • Consider whether land assembly is the sell
    • Attract new members, especially planners
    • Communication (Linked In, Twitter, website);
    • Devise rules for Twitter
    • Can we get content onto other profession’s websites?
    John Sayer
    Jonathan Stott
    Anthony McNamee
    Vicky Fowler
    David Holland
    Mark Barlow
    Ben Thomas
    Sam Dobney
    Outreach Education
    • Promote CPO at undergrads and post grad level in universitie
    • Encourage Universities to do more on CPO
    • Links to key higher and professional education institutions and to students
    • Promote to new entrants of CPO work
    • Membership growth – particularly target surveyors and planners
    • Refresh and promote the Young CPA
    • All YCPA members have a shelf life. We need to promote the YCPA to bring new members
    • In many cases it will be the first contact to bring new members into the CPA
    • Lack of enough people coming into the profession
    • Career paths
    • Apprenticeships
    Barry Denyer-Green
    Richard Asher
    Anthony McNamee
    Brendan O’Connor
    Greg Dickson
    Virginia Blackman
    Sue Rixon
    Matt Collings
    Liz Neate
    Back to content